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1 site management personnel
- site management personnel
- nуправляющий персонал [руководство] строительной площадки
Англо-русский строительный словарь. — М.: Русский Язык. С.Н.Корчемкина, С.К.Кашкина, С.В.Курбатова. 1995.
Англо-русский словарь строительных терминов > site management personnel
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2 site management personnel
Универсальный англо-русский словарь > site management personnel
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3 site management personnel
управляющий персонал [руководство] строительной площадкиАнгло-русский строительный словарь > site management personnel
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4 personnel
- personnel
- nперсонал; штат; кадры
- field personnel
- operating personnel
- semiskilled personnel
- site management personnel
Англо-русский строительный словарь. — М.: Русский Язык. С.Н.Корчемкина, С.К.Кашкина, С.В.Курбатова. 1995.
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5 personnel
персонал; штат; кадры- auxiliary personnel - field personnel - maintenance personnel - technical personnel* * *персонал; штат; кадры- field personnel
- operating personnel
- semiskilled personnel
- site management personnel -
6 management
управление; руководство работами; администрация; заведование- management of maintenance - administrative management - board of management - commercial management - company management - composition of management - comprehensive approach to management - construction supervision management - construction works management - economic management - environmental management - erection works management - financial management - forms of management - functions of management - hierarchical management - housing management - human settlement management - job management - land management - methods of management - methods of economic management - middle management - operational management - operative management - personnel management - plant management - principles of management - programme of management - project management - refuse management - scientific management - senior management of construction - site management - technical management - top management - waste management - waste water management - water management - water quality management - water system management* * *управление, менеджмент- management of building site
- bridge management
- catchment management
- construction management
- energy management
- job management
- land management
- materials management on building site
- operational management
- production management
- project management
- quality management
- safety management in the construction industry
- snow management
- storm water management
- traffic management
- waste management
- water management
- watershed management -
7 management
n1) управление; заведование; руководство; менеджмент2) ведение (дел, хозяйства, переговоров)3) правление; дирекция; администрация
- account management
- administrative management
- arbitration management
- asset management
- asset-liability management
- automated management
- automated production management
- bank management
- banking management
- bottom-up management
- business management
- cash management
- centralized management
- commercial management
- company management
- construction management
- contract management
- corporate management
- credit management
- crop management
- day-to-day management
- debt management
- demand-side management
- departmental management
- economic management
- executive management
- exhibition management
- external management
- factory management
- farm management
- financial management
- firm management
- fiscal management
- fund management
- general management
- hands-on management
- higher management
- industrial management
- interest rate risk management
- inventory management
- investment management
- job management
- joint management
- joint venture management
- level management
- line management
- livestock management
- lower management
- manpower management
- marketing management
- material management
- middle management
- monetary management
- money management
- one-man management
- on-site management
- operational management
- operative management
- participative management
- pension fund management
- personnel management
- piecemeal management
- plant management
- port management
- portfolio management
- product management
- production management
- project management
- proper management
- property management
- prudent macroeconomic management
- quality management
- rate management
- records management
- resource management
- risk management
- senior management
- sound management
- staff management
- stock management
- technical management
- temporary management
- top management
- trust management
- upper management
- work management
- working management
- works management
- management of a business
- management of consumer wants
- management of economic activity
- management of an enterprise
- management of a firm
- management of production
- management of securities
- carry out management
- place under external management
- take over managementEnglish-russian dctionary of contemporary Economics > management
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8 system
система; комплекс; средство; способ; метод; сеть (напр. дорог) ;aiming-navigation system (analog, digital) — прицельно-навигационная система (аналоговая, цифровая)
air observation, acquisition and fire control system — (бортовая) система воздушной разведки, засечки целей и управления огнем
air support aircraft ECM (equipment) system — (бортовая) система РЭП для самолетов авиационной поддержки
airborne (ground) target acquisition and illumination laser system — ав. бортовая лазерная система обнаружения и подсветки (наземных) целей
airborne (ground) targeting and laser designator system — ав. бортовая лазерная система обнаружения и целеуказания (наземных целей)
airborne laser illumination, ranging and tracking system — ав. бортовая система лазерной подсветки, определения дальности и сопровождения цели
artillery (nuclear) delivery system — артиллерийская система доставки (ядерного) боеприпаса (к цели)
C2 system — система оперативного управления; система руководства и управления
C3 system — система руководства, управления и связи; система оперативного управления и связи
channel and message switching (automatic) communications system — АСС с коммутацией каналов и сообщений
country-fair type rotation system (of instruction) — метод одновременного обучения [опроса] нескольких учебных групп (переходящих от одного объекта изучения к другому)
dual-capable (conventional/nuclear) weapon delivery system — система доставки (обычного или ядерного) боеприпаса к цели
electromagnetic emitters identification, location and suppression system — система обнаружения, опознавания и подавления источников электромагнитных излучений [излучающих РЭС]
field antimissile (missile) system — полевой [войсковой] ПРК
fire-on-the-move (air defense) gun system — подвижный зенитный артиллерийский комплекс для стрельбы в движении [на ходу]
fluidic (missile) control system — ркт. гидравлическая [струйная] система управления полетом
forward (area) air defense system — система ПВО передового района; ЗРК для войсковой ПВО передового района
graduated (availability) operational readiness system — Бр. система поэтапной боевой готовности (частей и соединений)
high-resolution satellite IR detection, tracking and targeting system — спутниковая система с ИК аппаратурой высокой разрешающей способности для обнаружения, сопровождения целей и наведения средств поражения
ICBM (alarm and) early warning satellite system — спутниковая система обнаружения пусков МБР и раннего предупреждения (средств ПРО)
information storage, tracking and retrieval system — система накопления, хранения и поиска информации
instantaneous grenade launcher (armored vehicle) smoke system — гранатомет (БМ) для быстрой постановки дымовой завесы
Precision Location [Locator] (and) Strike system — высокоточная система обеспечения обнаружения и поражения целей; высокоточный разведывательно-ударный комплекс
rapid deceleration (parachute) delivery system — парашютная система выброски грузов с быстрым торможением
real time, high-resolution reconnaissance satellite system — спутниковая разведывательная система с высокой разрешающей способностью аппаратуры и передачей информации в реальном масштабе времени
received signal-oriented (output) jamming signal power-adjusting ECM system — система РЭП с автоматическим регулированием уровня помех в зависимости от мощности принимаемого сигнала
sea-based nuclear (weapon) delivery system — система морского базирования доставки ядерного боеприпаса к цели
small surface-to-air ship self-defense (missile) system — ЗРК ближнего действия для самообороны корабля
Status Control, Alerting and Reporting system — система оповещения, контроля и уточнения состояния [боевой готовности] сил и средств
surface missile (weapon) system — наземный [корабельный] РК
target acquisition, rapid designation and precise aiming system — комплекс аппаратуры обнаружения цели, быстрого целеуказания и точного прицеливания
— ABM defense system— antimissile missile system— central weapon system— countersurprise military system— laser surveying system— tank weapon system— vertical launching system— weapons system -
9 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
* * *
маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
10 team
расчет; команда; экипаж, группа; отряд; ( рабочая) бригада; взаимодействие; см. тж. detachment, group, party, crewAlfa team (Special Forces) — команда «Альфа» (войск специального назначения)
Delta team (Special Forces) — команда «Дельта» (войск специального назначения)
Special Forces team, Atlantic Fleet — группа сил специального назначения Атлантического флота
Special Forces team, Pacific Fleet — группа сил специального назначения Тихоокеанского флота
technical assistance (field) team — (полевая) группа оказания военно-технической помощи "
underwater demolition (swimmers) team — группа [команда] боевых пловцов-подрывников
— air-ground combat team— CIA team— FA team— FAC team— gas team— medical support team— NBC team— radiation detection team— raiding team— sniper spotter-firer team* * *• команда -
11 MAPS
1) Компьютерная техника: Mechanized Application Processing System, measurement of air pollution from satellites2) Американизм: Madrid Agreement And Protocol System3) Военный термин: Mobilization Asset Planning System, management analysis and planning system, military academy preparatory school, military applications of photovoltaic system, mobile aerial port squadron, mobility analysis and planning system, modular acoustic processing system, modular acoustic processing system MC, mapping camera, modular azimuth position system, multiple aim point system, multiple-address processing system, multipurpose ASW production simulator, multitarget automatic plotting system4) Техника: monitoring of air pollution by satellites5) Статистика: метод максимальной апостериорной гипотезы (maximum a-posteriori selection)6) Биржевой термин: Managed Assessment Portfolio System7) Грубое выражение: Model American Playing Secretly8) Сокращение: Maritime Asset Planning System, Mina Anti-pessoal de Plastico (Anti-personnel mine (Portugal)), Mission Area Planning System, Mobile Aerial Port Squadron (USMAC), Modular Azimuth Positioning System, Multi-colour Automatic Projection System, measurement of air pollution from space/abroad a space shuttle9) Университет: Mature And Postgraduate Students, Maximizing Academic And Professional Success, Minimum Academic Preparation Standards10) Транспорт: Military Aviation Preservation Society11) Экология: Measurement of Air Pollution from Satellite12) СМИ: Modern American Poetry Site13) Деловая лексика: Multi Action Planning Strategy14) Глоссарий компании Сахалин Энерджи: Movement and Personnel System (Shell Expro)15) Контроль качества: Maintenance Analysis Procedures Simulator16) Океанография: Measuring Air Pollution from Space, Mesoscale Analysis and Prediction System17) Сахалин А: movement and personnel system (shell Expro)18) Химическое оружие: Munitions Assessment and Processing System19) Авиационная медицина: make-a-picture story20) Макаров: mapping air pollution from shuttle, measurement of air pollution from satellite experiment21) Безопасность: Mail Abuse Protection System22) Должность: Memory Attention And Problem Solving, Missions And Placement Service -
12 MAPs
1) Компьютерная техника: Mechanized Application Processing System, measurement of air pollution from satellites2) Американизм: Madrid Agreement And Protocol System3) Военный термин: Mobilization Asset Planning System, management analysis and planning system, military academy preparatory school, military applications of photovoltaic system, mobile aerial port squadron, mobility analysis and planning system, modular acoustic processing system, modular acoustic processing system MC, mapping camera, modular azimuth position system, multiple aim point system, multiple-address processing system, multipurpose ASW production simulator, multitarget automatic plotting system4) Техника: monitoring of air pollution by satellites5) Статистика: метод максимальной апостериорной гипотезы (maximum a-posteriori selection)6) Биржевой термин: Managed Assessment Portfolio System7) Грубое выражение: Model American Playing Secretly8) Сокращение: Maritime Asset Planning System, Mina Anti-pessoal de Plastico (Anti-personnel mine (Portugal)), Mission Area Planning System, Mobile Aerial Port Squadron (USMAC), Modular Azimuth Positioning System, Multi-colour Automatic Projection System, measurement of air pollution from space/abroad a space shuttle9) Университет: Mature And Postgraduate Students, Maximizing Academic And Professional Success, Minimum Academic Preparation Standards10) Транспорт: Military Aviation Preservation Society11) Экология: Measurement of Air Pollution from Satellite12) СМИ: Modern American Poetry Site13) Деловая лексика: Multi Action Planning Strategy14) Глоссарий компании Сахалин Энерджи: Movement and Personnel System (Shell Expro)15) Контроль качества: Maintenance Analysis Procedures Simulator16) Океанография: Measuring Air Pollution from Space, Mesoscale Analysis and Prediction System17) Сахалин А: movement and personnel system (shell Expro)18) Химическое оружие: Munitions Assessment and Processing System19) Авиационная медицина: make-a-picture story20) Макаров: mapping air pollution from shuttle, measurement of air pollution from satellite experiment21) Безопасность: Mail Abuse Protection System22) Должность: Memory Attention And Problem Solving, Missions And Placement Service -
13 maps
1) Компьютерная техника: Mechanized Application Processing System, measurement of air pollution from satellites2) Американизм: Madrid Agreement And Protocol System3) Военный термин: Mobilization Asset Planning System, management analysis and planning system, military academy preparatory school, military applications of photovoltaic system, mobile aerial port squadron, mobility analysis and planning system, modular acoustic processing system, modular acoustic processing system MC, mapping camera, modular azimuth position system, multiple aim point system, multiple-address processing system, multipurpose ASW production simulator, multitarget automatic plotting system4) Техника: monitoring of air pollution by satellites5) Статистика: метод максимальной апостериорной гипотезы (maximum a-posteriori selection)6) Биржевой термин: Managed Assessment Portfolio System7) Грубое выражение: Model American Playing Secretly8) Сокращение: Maritime Asset Planning System, Mina Anti-pessoal de Plastico (Anti-personnel mine (Portugal)), Mission Area Planning System, Mobile Aerial Port Squadron (USMAC), Modular Azimuth Positioning System, Multi-colour Automatic Projection System, measurement of air pollution from space/abroad a space shuttle9) Университет: Mature And Postgraduate Students, Maximizing Academic And Professional Success, Minimum Academic Preparation Standards10) Транспорт: Military Aviation Preservation Society11) Экология: Measurement of Air Pollution from Satellite12) СМИ: Modern American Poetry Site13) Деловая лексика: Multi Action Planning Strategy14) Глоссарий компании Сахалин Энерджи: Movement and Personnel System (Shell Expro)15) Контроль качества: Maintenance Analysis Procedures Simulator16) Океанография: Measuring Air Pollution from Space, Mesoscale Analysis and Prediction System17) Сахалин А: movement and personnel system (shell Expro)18) Химическое оружие: Munitions Assessment and Processing System19) Авиационная медицина: make-a-picture story20) Макаров: mapping air pollution from shuttle, measurement of air pollution from satellite experiment21) Безопасность: Mail Abuse Protection System22) Должность: Memory Attention And Problem Solving, Missions And Placement Service -
14 service
1. n1) работа; служба; сфера деятельности2) линия связи; сообщение; перевозки3) обслуживание, сервис; сфера услуг4) услуга6) уплата процентов (по займам, облигациям)7) вручение (судебной повестки)
- accessorial service
- accommodation service
- accounting system services
- actuarial services
- additional services
- add-on service
- adequate service
- administrative services
- advertising service
- advisory service
- aerial service
- aftersale service
- aftersale technical service
- agency services
- agency service for ships
- agent's services
- agricultural services
- agricultural quarantine service
- air service
- aircraft service
- airmail service
- air passenger service
- air transport services
- ancillary services
- auditing services
- auditor services
- automatic transfer service
- auxiliary services
- back office services
- back-up services
- bank services
- banking service
- beforesale services
- bond service
- bulk service
- bus service
- business services
- buying service
- car service
- cartage service
- cash service
- cash management services
- charter service
- chartering service
- city-terminal service
- civil service
- cleaning services
- coach service
- collection service
- combat zone service
- combined services
- commercial services
- communication service
- commuter service
- competent services
- competitive services
- comprehensive services
- construction engineering services
- consuler service
- consultation services
- consulting services
- consumer services
- container service
- container-on-flatcar service
- continuous service
- contract services
- corporate advisory services
- corporate customer service
- credit and settlement services
- cross-selling banking services
- current services on loans
- custodial services
- customer service
- customs service
- daily service
- debt service
- delivery service
- depositary service
- design services
- development and research services
- distribution services
- emergency service
- employee services
- engineering services
- essential service
- exchange service
- expert services
- export services
- export packing service
- express service
- express air freight service
- express delivery service
- factory services
- fast freight service
- fee-based services
- ferry service
- fiduciary service
- field service
- financial service
- financing services
- first aid service
- first class service
- fishy-back service
- forwarding service
- free services
- freight service
- fringe services
- full service
- full container load service
- full time service
- gate service
- government services
- government debt service
- gratis services
- guard service
- handling service
- harbour services
- health service
- home-delivery service
- industrial services
- industrial extension services
- information service
- infrastructure services
- inland revenue service
- insurance services
- intercity bus service
- inter-city feeder services
- interlibrary loan service
- intermediary services
- Internal Revenue Service
- internal accounting services
- investigation service
- investment services
- invisible services
- irregular service
- janitorial services
- joint rail-air freight service
- large-scale services
- legal services
- lighter service
- liner service
- liner freight service
- liner passenger service
- local services
- long-distance transport service
- loss making services
- low density service
- mail service
- maintenance service
- management service
- management advisory services
- market services
- marketing service
- mass service
- medical service
- merchant service
- military service
- mixed service
- municipal services
- National Giro Service
- National Health Service
- news service
- night service
- night depository service
- nonpreferential service
- nonscheduled service
- nonstop service
- occupational guidance service
- on-board passenger service
- operating services
- outdoor service
- outside service
- overland service
- paid services
- passenger service
- pensionable service
- permanent service
- personal service
- personal banking services
- phone inquiry service
- pick-up service
- piggyback service
- pilot service
- pilotage service
- placement service
- plant quarantine service
- postmarketing service
- postsale service
- preemptive service
- preferential service
- presale service
- prior services
- priority service
- processing services
- professional services
- prompt service
- proper service
- protocol service
- public service
- Public Health Service
- publicity service
- public transport service
- quality control service
- quick repair service
- rail service
- railroad service
- railway service
- railway ferry service
- reciprocal services
- regular service
- rental service
- repair services
- retail service
- retail banking service
- road transport service
- ro-ro service
- safe deposit services
- safety service
- sanitary service
- scheduled service
- scheduled debt service
- security service
- self-dial long-distance service
- senior service
- settlement service
- shipping services
- ship's agency service
- shuttle service
- single-carrier service
- site services
- small-scale services
- social services
- specialized service
- statistical service
- supervisory services
- support services
- technical service
- technical control service
- technical information service
- technological services
- telecommunication service
- telephone service
- through service
- ticker service
- top-notch service
- tourist services
- towage service
- trade information service
- trailer-on-flatcar service
- training services
- tramp service
- transport service
- transportation services
- travel service
- trouble-free service
- trunk line service
- trust services
- tug service
- turnabout service
- underwriting services
- unremunerative services
- up-to-date service
- urgent service
- warranty service
- watchman service
- welfare services
- service by mail
- service by post
- services in advertising
- service in bulk
- services in publicity
- services of an agency
- service of loans
- service of notice
- service of papers
- services of personnel
- service on call
- service to customers
- services to visitors
- service without interruption
- service with waiting
- record services and archives
- in service
- fit for service
- unfit for service
- bring into service
- charge for services
- complete service
- do services
- enlist the services of smb
- employ services
- furnish services
- give services
- go into service
- maintain a service
- maintain regular service
- make use of services
- offer services
- pay for services
- perform services
- provide services
- provide customer service
- publicize services
- put into service
- render services
- require services
- resort to services
- retire from service
- run services
- sell advisory services
- start service
- supply services
- suspend the service
- tender one's services
- undertake a service
- use the services of a lawyer
- utilize services2. v1) обслуживатьEnglish-russian dctionary of contemporary Economics > service
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15 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
16 inspection
осмотр; проверка; контроль; инспекция; инспектирование; дефектоскопияcommand maintenance (management) inspection — проверка по командной линии состояния военной техники (части)
technical proficiency inspection (nuclear) — техническая инспекция мест хранения ЯО и подготовки обслуживающего персонала
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17 development
1) строительство, застройка2) освоение территории, земель; инженерная подготовка территории к застройке3) развитие; расширение (напр. строительных работ)4) мн. ч. проектно-конструкторские работы6) вывод; проявление9) проявление фотоплёнки, проявление киноплёнки•- development of infrastructure - development of land - development of soffit - construction site development - continuous development - dispersed development - engineering development - executive development - experimental development - first stage development - housing development - hydroelectric developments - in-house development - land development - landscape development - management development - new-community development - operational development - orderly urban development - organization development - organizational development - personnel development - planned development - population development - prototype development - public developments - recent development - recreation development - ribbon development - rural development - spontaneous development - sustainable development - urban development - water development - waterpower development* * *1. застройка; освоение ( территории)2. развитие, разработка3. проект застройки квартала или микрорайона4. осушение земель5. проявление ( фото)6. развёртывание ( проекции)- comprehensive developmentdevelopments in precast concrete ( production) — усовершенствования в области (производства) сборного бетона
- dispersed development
- growth center new community development
- high-head development
- housing development
- hydroelectric development
- integrated river basin development
- land development
- multiple-use development
- object-oriented development
- planned development
- planned unit development
- private enterprise development
- rapid-strength development
- residential development
- ribbon development
- river development
- slow development of compressive strength
- sporadic development
- step-by-step development
- strength development
- technological developments
- temperature development in concrete
- uncontrolled development
- upper development
- urban development
- water and power development -
18 training
обучение; тренировка- craft training - environmental training - follow-up training - in-plant training - in-service training - management training - occupational training - on-site training - on-the-job training - personnel training - refresher training - vocational training* * *- river training
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